THE DESIGN GYM
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THE DESIGN GYM
2020 / self-initiated / poster / health / covid-19
DURING THE strange times OF COVID-19 QUARANTINE, mental health professionals remindED us about the importance of maintaining a daily workout routine. Physical exercise, they tOLD us, is one way to remain balanced, focused, and healthy, both physically and mentally. But even if we HAD been complying with such form of exercise, we HAD been lacking the exercise of our expertise: that of communicating through design.
So ONE day we tOOK a pledge for change. We spenT twenty minutes of our day designing a poster that resonateD our perception of the times we WEre going through. WE DID IT Every single day, FOR 48 DAYS, until we wrapPED up thAT quarantine.
all posters were in black and white and we made a constant effort to not rely on the computer too much during the design process. for that end we tried to use handmade illustration, photography or colage as much as we could.
LAND, A CO-WORK SPACE WITH A SMALL GALLERY IN PORTO INVITED US TO BE PART OF A POSTER EXHIBITION CALLED SURTO, WHICH SHOWCASED A SERIES OF POSTERS REFLECTING on THE QUARANTINE PERIOD. WE MATERIALIZE ONE OF THE POSTERS from design gym. THE ILLUSTRATION WAS HAND EMBROIDERED by us AND THE TEXT WAS SCREEN PRINTED OVER WHITE "BUREL" by margarida castel-branco.
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surto exhibition
LAND©
VIDEO BY SEBASTIÃO GUIMARÃES
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team
EXHIBITION HOST: LAND
SCREEN-PRINTING: MARGARIDA CASTEL-BRANCO
HAND-EMBROIDERY: À CAPUCHA!
THE DESIGN GYM
/1/
THE DESIGN GYM
2020 / self-initiated / poster / health / covid-19
DURING THE strange times OF COVID-19 QUARANTINE, mental health professionals remindED us about the importance of maintaining a daily workout routine. Physical exercise, they tOLD us, is one way to remain balanced, focused, and healthy, both physically and mentally. But even if we HAD been complying with such form of exercise, we HAD been lacking the exercise of our expertise: that of communicating through design.
So ONE day we tOOK a pledge for change. We spenT twenty minutes of our day designing a poster that resonateD our perception of the times we WEre going through. WE DID IT Every single day, FOR 48 DAYS, until we wrapPED up thAT quarantine.
all posters were in black and white and we made a constant effort to not rely on the computer too much during the design process. for that end we tried to use handmade illustration, photography or colage as much as we could.
LAND, A CO-WORK SPACE WITH A SMALL GALLERY IN PORTO INVITED US TO BE PART OF A POSTER EXHIBITION CALLED SURTO, WHICH SHOWCASED A SERIES OF POSTERS REFLECTING on THE QUARANTINE PERIOD. WE MATERIALIZE ONE OF THE POSTERS from design gym. THE ILLUSTRATION WAS HAND EMBROIDERED by us AND THE TEXT WAS SCREEN PRINTED OVER WHITE "BUREL" by margarida castel-branco.
/2/
surto exhibition
LAND©
VIDEO BY SEBASTIÃO GUIMARÃES
/3/
team
EXHIBITION HOST: LAND
SCREEN-PRINTING: MARGARIDA CASTEL-BRANCO
HAND-EMBROIDERY: À CAPUCHA!